Easy Target
Easy Target | ZeroHedge
Let's jump back 40 years in time to the 1980s, which is when I grew up. Advertising, supermodels, and commercials were all over the place, and any major brand would feature a very attractive person, such as, let's say, Christie Brinkley:
On Saturday morning, I walked into a local Target store to pick up something one of my kids needed. I don't make a habit of walking into retail stores, especially the moment they open on a Saturday, but I was running some errands and wanted to get this task done. I did not go into Target with the objective of writing a post about it, but here we are.
The moment I walked into the store, right next to the huge
Pride display (which has been getting all the attention lately) I was confronted with this image:
It struck me as very out-of-place. After all, they were trying to sell
bikinis. The kinds of images of women in bikinis I grew up with didn't feature women there were overweight. They featured slender, sexy models that looked great in bikinis. The idea being, obviously, that a shopper looking at such a poster would think that they would look something like that as well, and all they would have to do is buy it.